Wow - what a finding - 7/10 consumers would choose a lawbot over a lawyer ... because 'it's cheaper, faster and simpler'. I suspect there may be other reasons lurking behind this quite revealing statistic.
This research from Olive Communications into the use of digital technology in the UK legal sector makes for very interesting reading.
I suspect there will be many law firms who will read this with trepidation or disbelief ... the firms that 'get it' are those that will succeed in the long term.
Love it or hate it, technology WILL change the shape of legal services. Clients demand it. Surely you can't ignore them?
New research into the use of digital technology in the UK legal sector has revealed that seven out of 10 consumers would choose a ‘lawbot’ – a customer facing, automated online system – to handle their legal affairs over a human lawyer because it’s cheaper, faster and simpler. 19% said it’s more convenient and more than half (56%) are even prepared to pay more for such a service if it means a faster resolution.